What is Web 2.0?

Jun 23, 2008   //   by Lars Hilse   //   Customer Care, Public Relations, Search Engine Pampering, Social Networking  //  4 Comments

web 2.0 defines a variety of things which have taken place since the first user contributed content wave came up in the early 21st century. 
First of all it defines a certain design “standard” which really hasn’t been defined but refers to the rounded edges, light, and easy to use navigation, AJAX elements (which came a bit later) 
Then we have the primary factor which was the user generated content. THIS is what really defines Web 2.0 because of the interaction and mass collaboration aspects of it. 
The age of web 2.0 was made possible by the spreading of broadband internet access which allowed people to contribute content on a regular basis. And also make things like podcasts (also Web 2.0 tool) and video streaming really comfortable and affordable to people from around the globe. 
Further more, we have aspects that are secondary but still define the standard a tad. 
I think that before we can define Web 3.0 we should focus on making the social networks and mass collaboration platforms more comfortable in usage as well as content synchronization and focus upon creating niche networks because the primary ones are becoming too big as for content to flurish there. Above that, making Web 2.0/Enterprise 2.0 available in companies who would really profit from mass collaboration, knowledge management, etc. 

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  • http://fbjk2000.wordpress.com/ Florian Krueger

    Hi Lars,
    Some very interesting thoughts that you are articulating here. My company nGenera focuses entirely around collaboration techniques and platforms and I couldn’t agree more that this is a very hot topic.
    On the integration of various social networking sites, I see many things happen as well. The risk is that any new integrated approach will have an extremely hard time to prosper, because the big players in the social media space want dominance and not integration, or specialisation. I would recommend you to take a look at these guys here, they have the right ideas and are in the process of launching the first really integrated platform for all media formats. http://seamlessnws.com/blog/
    Maybe this is the way forward.
    All the Best, Florian