Website performance analysis or web analytics is an instrument which is crucial to the success of every web campaign.
Depending on your needs the tools utilized can be free of charge for very stable analytic tools but there are very costly ones out there.
The difference between the tools is that they have extra services attached to them.
These can – for instance – allow you to directly engage in a chat with a visitor to your website which you engage upon determination of certain behavioral patterns of them surfing your website.
Recommended Reading
—– Specific —–
Structural Planning and Business Process integration
—– General —–
The Web Tactician, Lars Hilse’s Blog on the Digital Economy.
Case Studies, revealing the successes by Lars Hilse and his companies.
Recommendations, for Lars Hilse and his associates and companies.
Adding the E to your Business Strategy, the book by Lars Hilse covering a variety of issues involved in E-Business.
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